Daily Archives: January 4, 2011

Giving

As you know, Jen spearheaded an effort to get DVD players in every room on the UCLA Santa Monica Hospital cancer floor. Many of you gave generously – either with money or by sending players, DVD’s, Wii’s and games.

I am long overdue to let you know that your generosity went to a great cause.

We collected over 20 DVD players, a couple of Wii’s and hundreds of DVD’s. When we last checked in with the wonderful nurses of 4SW, they told us that many of the patients are using the DVD’s and are grateful for the distraction. They are currently setting up some kind of ‘borrower’ cabinet so patients can take movies as they please.

And the kindness keeps pouring in as Jen was able to raise another round of money on her most recent commercial film set – which was matched by the company, Biscuit Filmworks – and matched AGAIN by the owner of the company, Noam Murro. Almost $5000 more dollars was raised for UCLA cancer patients. This will go towards more players, Wii’s, movies, refrigerators, microwaves and anything else that can make patients and their caregivers more comfortable.

UCLA gave us a little shout-out in their December E-news update. I don’t know why Jen is hiding behind me in the picture, she should be front and center. I’m just the one with the bad cells, she’s the one with the big heart.

Click here for full newsletter or see below for text only: UCLA E-news and Update

Thanks so much to everybody. The best way to show your support for Jen and I is if my experience motivates you to help others.

First, I’d like to thank you for your support of UCLA Health System. Our Partners make an immediate impact on our patients and their loved ones, with gifts enhancing Child Life/Child Development Services, Palliative/End-of-Life Support Services, and Social Services, among others. 

I would like to share one couple’s story of courage, strength, and generosity.

Beep, Beep, Beep – the constant repetition and echoing… Beep, Beep, Beep – sitting, waiting, and hoping for the best. Steve, attached to an I.V. and confined to a bed at Santa Monica-UCLA Medical Center and Orthopaedic Hospital. Jen, his wife, tries to stay optimistic, cheering Steve on and snapping photos to document the family’s journey. Hours and days pass by as they are haunted by the beeping, searching for any way to make the noise go away. A distraction was needed; they found it watching movies and playing games.

They weren’t the only ones in the unit, but what were the other patients doing? What if they didn’t have a laptop or portable DVD player? Jen was motivated to help those who weren’t fortunate enough to have the means for distraction or the comfort of family surrounding them. She felt compelled to take immediate action.

Jen posted on her blog about their experience and asked her generous friends, family, and employers to help other patients escape the beeping.

Through Jen’s & Steve’s efforts and compassion for others, UCLA Health System’s Partnership for Care has provided DVD players, gaming consoles, and an extensive library of movies and games to accommodate 26 patients at Santa Monica-UCLA Medical Center and Orthopaedic Hospital.

Donors like Jen, Steve, Noam at Biscuit Filmworks, and you allow UCLA not only to provide extraordinary healthcare with leading-edge research, but also to bring comfort and hope to patients and their loved ones on the path to healing.

I wish you and yours a safe and happy holiday season!

David Feinberg
David T. Feinberg, M.D., M.B.A.

CEO, UCLA Hospital System

Associate Vice Chancellor

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